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Our People
Alicia O'Brien, Operations Director

Role at Crossland

 

Alicia manages the day-to-day operations of the business and improves processes and procedures as Crossland grows its team and practice.

Expertise

 

  • Managing day-to-day operations of the business

  • Organizing and coordinating all aspects of meetings and events

  • Developing and improving policies, processes, and procedures

  • Maintaining client and vendor relationships

 

Experience

 

Event and Meeting Planning: over ten years’ experience planning and managing meetings for large pharmaceutical companies and social events across the country.

 

Operational Improvement: creates and implements scalable operational solutions to more effectively meet business needs.

 

Client and Vendor Relations: proactively maintains and fosters client and vendor relationships ensuring excellence in operations, contracts and deliverables, and service.

 

Project Management: understands current and future project needs, assists in coordinating resources, and proactively manages status to achieve overall project success. 

 

Education

 

  • B.A. in psychology from Villanova University

 

Little-Known Facts

 

  • Loves being a mom to both a sweet baby girl and a giant Newfoundland named Merlin

  • Closet sports talk radio junky

  • #1 on the short list to be Bon Jovi’s air drummer

  • Raised in Mississippi and well skilled in the art of cooking a southern breakfast

 

© 2016 The Crossland Group

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